Flat web design, explained
Instead of blending real world aspects with a virtual interface, flat website design creates a dividing line between technology and tactile objects. It encourages a user-friendly, functional approach to ‘design’, with the emphasis on ease of use.
It’s user friendly format has seen it replace the old-school skeuomorphic design (think; synthetic textures, drop shadows, fancy fonts, real-world characteristics, etc) with a more simplified, universally recognised aesthetic. Flat web design favours clean edges, solid colours, engaging palettes, flat/two-dimensional images and multi-browser (and resolution) compatible icons and fonts.
What it all boils down to…
Flat design empowers the UI of all modern Apple, Android and Windows devices. To adopt its methodologies (albeit with the right amount of professional guidance), is to inherit its reach. C
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